VIBE Magazine Shuts its Doors
July 5, 2009
Vibe, the popular hip-hop and urban culture magazine founded by legendary producer Quincy Jones, announced to the public and its employees on June 30, 2009 that it was going out of business.
The closing comes amid a historic decline in ad revenue across all media that has left many categories of magazines struggling. Among recent casualties have been Portfolio, Conde Nast's high-end business monthly, the style and home decorating magazine Domino, and Blender, another music magazine.
Founded in 1993, Vibe had a paid circulation of roughly 800,000 during the last six months of 2008. The magazine was acquired by The Wicks Group, a New York private equity firm, in 2006.
The magazine initiated an annual award show in 2003 that broadcast on UPN. The award show is most infamous for the 2004 incident where two rappers were caught up in a scuffle and a stabbing occurred.
In addition to the magazine, Vibe also published books on hip-hop culture and the spin-off publication, Vibe Vixen from 2004 to 2007 as well as produced a short-lived syndicated late night talk show of the same name. Other platforms are listed as VIBE Online, the magazine's online presence; VIBE On Demand, an on-demand network; VIBE film; MVibe, a wireless content provider for handheld devices as well as CD and DVD lines distributed under the same name.
*source: www.sfgate.com
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